SEOs – prepare for a big summer this year, as we have plenty of changes to implement if we hope to keep up with Google’s constant algorithm updates. The following summer updates for SEO have been developed by studying the algorithm changes and by listening to press releases offered by people like Matt Cutts, Google’s unofficial spokesperson. You may think that your search optimization efforts are on-point, but all it takes is a slight algorithm change and you could dip in the search results. Put these SEO tips into effect and secure your current rankings or, if possible, improve them.
Are you ready to learn a few tricks that will really kick start your search engine optimization? These aren’t black-hat tricks, don’t worry. They’re not even gray hat. They’re remain within the confines of what is acceptable by search engines and they’ll kick start your SEO at the same time. Everyone wants fast results and you’re about to learn five methods that will take any campaign from 0 to SEO optimized in no time flat.
Understanding The Motives Behind SEO
You may think you know all there is to know about search engine optimization, but SEO changes all the time and sometimes it pays to go back to the basics to make sure your online marketing presence is on the up-and-up. As the Internet evolves, as online consumers become increasingly savvy and as search engines alter their algorithms to ensure all search results are high-quality and relevant for search engine users, you can’t afford to slip in the SEO department. The following checklist will help you remain in the search engines’ good graces so that you can earn more traffic and build a more sustainable online marketing business.
Many SEO professionals are smart to look for free SEO submission lists first before they start spending any of their advertising budget. An SEO submission could be anything from a Facebook post to a URL directory listing or even an article or PR directory. The following free submission list, tips and tricks will help you gain more exposure through more backlinks, thus forcing the search engines to pay attention.
When you first began studying search engine optimization, you undoubtedly came across a term you may not have recognized. Page Rank – what does it really mean? To understand page rank, we should go back to when Google, the largest search engine, first began. Back then, every web page was measured against the same scale. The search engines merely had to look for keywords and analyze meta tags in order to rank various web pages accordingly. Soon, people began to game the system. Keyword stuffing and other shenanigans enabled people to dominate the SERPs, but it also meddled up the Internet with a lot of useless content. Google’s solution, to gauge every web page against its Page Rank, revolutionized the way we know and use search engines today. Page rank is another term for an authority rank and you should focus on making sure your site’s PR is outstanding if you hope to dominate your competitors.
You may have heard the term, but you’re not quite sure what Search Engine Optimization or SEO means. Don’t worry, you’re not alone. You’re about to be taken on a little crash course in search engine optimization and the ways Internet marketers use SEO to gain more exposure, more sales and more revenue year after year. First, we need to discuss what search engines are and why we would want to optimize our marketing materials for them.
What Is A Search Engine?
If you are new to the search engine optimization game, you may be looking for some tips to help you get ahead. Of course your hope is that, by using certain SEO tools and SEO marketing techniques, you will earn favor with the search engines. It’s hoped that, through your SEO marketing efforts, your website will rank prominently in the search engine’s search results and plenty of targeted traffic will come rolling in. Sounds easy enough, right? Well, it’s a little more complicated than that. Thankfully, SEO marketing isn’t too complicated.
Onsite SEO is the search engine optimization work that you do on your website. That much might be apparent. What’s not so apparent is what you will get out of beefing up your onsite SEO efforts. Will your results really be that much different by spending a few hours supplementing your work with more meta data, more keywords and more high-quality content? The answer is a resounding yes, but before we get to all of those benefits let’s discuss what beefing up your onsite SEO efforts really means.
Every day, millions of people use search engines like Google, Bing, Yahoo! and many others to conduct billions upon billions of searches for all sorts of things. As an Internet marketer, you hope to focus some of that organic search traffic your way by dominating the search engine results pages in your niche. As any online marketer can attest to, dominating any niche is much easier said than done. It requires extensive keyword, market and competitor research and analysis and it takes a basic knowledge of search engine optimization. And even after all the research and all the SEO, there’s still one more thing to consider: Proper keyword placement. Keep reading to learn the basics of proper keyword placement so that you can outrank the amateurs, novices and even experts who often skip proper keyword placement and then wonder why their rankings are sufferings.
This past week a lot of great questions came into the BusinessInnerCircle.com forums. Topics answered live on the show were:
1. Graphics in websites VS SEO
2. What makes one website show up in search engines and another not.
There’s one primary and most important thing that makes the difference between a website showing up in a search and a website that doesn’t. Want to find out what it is? Watch the video! And for more secret tips and facts and training, stop by the live show every Tuesday at 6:30 pm PST, join the chat and be part of it!