When describing the newly launched AdWords advanced campaigns, Susan Wojcicki, SVP of Google AdWords Advertising said, “We want to provide the best search results for users regardless of where they are and what device they are using.” This statement beautifully encompasses what AdWords advanced campaigns are all about.
The first thing you’ll notice when learning how to use AdWords is that you’ll have the ability to build enhanced campaigns where you’ll have the ability to manage bids across devices, locations and times of the day. You can do all of this from a single campaign using mere bid adjustments.
In case you didn’t know, Google is coming out with a wearable computer that will be available for purchase later this year or early next year. These Google glasses allow you to take photos, record video, use voice commands and lots of other stuff – all while you’re wearing the head-mounted-display (HMD) on your noggin. Is Google Glass the 
Most search engine marketing experts these days focus on Google and Bing, the number one and number two most popular search engines in the world. Most articles and videos and other content that have to do with search engine optimization and other search engine marketing topics primarily focus on Google or Bing, until now. Facebook has come out with its answer to Google and Bing with Facebook Graph Search. It’s currently in beta status, as well as invite only, but it should be rolled out soon. Whether you’re a search engine marketing hopeful or an expert, here are a few very good reasons why you’ll want to pay attention to this Facebook search engine, which is sure to make waves in the coming months. 
A cost-per-action campaign or CPA is a great way to add one or more extra income streams to an already successful online marketing campaign. Or it can be a great way to begin a stream all on its own. When you first begin putting the following CPA tips into action, you’re going to be amazed at just how many networks, platforms and offers there are to choose from. Try not to get overwhelmed, but realize that there are literally thousands of ways to make money using these and other tops for your CPA campaign. The following CPA tips only represent one great way to go from zero to earning with any cost-per-action offer. 
Smart marketers know the value of split testing and apply it to all online marketing campaigns. Only by way of proper split testing can you know which headlines, ad copy, keywords and landing pages your audience responds to best. And only through split testing are you going to keep your costs as low as possible. The following is an example online marketing campaign where we are going to show you first-hand how you can save money by split testing.