Posts Tagged ‘merchant account’

Visa and Mastercard and FTC…Oh My!

Tuesday, February 9th, 2010
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Visa, Mastercard and the Federal Trade Commission are working out a new series of regulations to protect consumers and businesses from fraudulent online business transactions. To date, there are already hundreds of internet businesses which have lost their merchant accounts in the past couple weeks.

There are always pros and cons in making regulations for a few which affect the many, and this situation is no different.  Read more... (368 words, 2 images, estimated 1:28 mins reading time)

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Online Direct Marketing & The New Visa MasterCard Merchant Account Rules

Wednesday, January 27th, 2010
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As some of you may know the online marketing world has been through some crazy stuff the past few weeks. This all surrounds marketers who sell free trial and continuity offers (membership sites & monthly autoship offers). This also touches any business who cross-sells and up-sells products and services.

These rules impact other businesses like direct mail and telephone merchants!

It’s important you fully understand the impact of this on your business. Visa, Mastercard & the FTC are all making some big changes and these new rules have the possibility to hurt your business if you don’t understand them.  Read more... (2456 words, estimated 9:49 mins reading time)

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Posted in CPA (Cost Per Action) | No Comments »