A viral marketing campaign will make a far greater impact on your audience than a non-viral campaign ever will; between 500-1000 times greater, to be exact. You probably already know this. That’s why you put your all into every marketing campaign you create in the hopes that it’ll go viral. Yet few marketers are able to consistently create viral marketing campaigns. You can optimize your efforts and learn how to master your viral marketing campaign. That means that you should take the best advice from the best marketers and convert that guidance into the next viral marketing campaign that takes the world by storm. Here is some of that advice to get you started.
Most marketers dream of that day when they’re able to craft that perfect viral marketing campaign that spreads effortlessly to all four corners of the earth. From Muenster to Milan to Massachusetts to Mongolia, a viral marketing campaign can make sure that all of your prospects know about your business, no matter where they may live or hang out online. The thing is, coming up with the next viral marketing campaign isn’t easy. There is no tried and true formula for making lightning strike twice, so to speak. For this reason, it always helps to brainstorm viral marketing ideas. The following tips can help you jar your brain so that you can entice your prospects and customers worldwide to buy from you on a mass scale never seen before.
Viral marketing is an ambition that most marketers share, and for good reason. There is no better way so spread your message far and wide. Not only does your message get disseminated via social networks and blogs and email and popular online message boards, but when you create a viral marketing campaign you essentially recruit your target market to do your marketing for you. Consider one of the latest viral marketing videos: Gangnam Style by Korean hip-hop artist Psy. If you saw that video, it’s probably because one of your friends or acquaintances told you about it, mailed it to you or shared it with you on a social network. How many people did you tell about the video? That’s the power of viral marketing. To make any future campaign viral, include the following ingredients which are shared by most if not all viral marketing campaigns.
Every marketer’s dream is to go viral, to send an infographic or Gangnam Style-esque video spiraling across the Internet where it’s sure to return lots of attention (and hopefully revenue). Yet most marketers become frustrated when they attempt viral marketing campaigns. Many viral campaigns happen by pure chance. It’s common for marketers who experience viral campaigns to want to recreate that effect over and over. Actually making that happen is another story. You can tweak your viral marketing campaign for the new year to make your campaigns more susceptible to virility. While there’s no guarantee, the following tips to tweak your viral marketing campaign could have you seeing viral numbers in your near future.
The goal of every marketer is to take the given brand message and spread it far and wide. That’s the idea behind viral marketing. With viral marketing, you create a single marketing message, say a video, and then you publish that video with the hopes that it will go viral. To illustrate how this happens, let’s look at a recent viral video – South Korean rapper Psy’s ‘Gangnam Style’ – which recently became the first youTube video to hit 1 billion views. Psy’s video pokes fun at wealthy South Koreans and includes funny dance moves choreographed by Psy himself. The video soon took off, spreading via social media, mobile devices and all other channels until it hit viral and, essentially, cult status. While your viral video marketing campaigns may not reach ‘Gangnam Style’ numbers, you can create a viral marketing campaign by following these few simple rules.
The dream of any marketer is to create a viral marketing campaign. When you are able to create a video, image, e-report or any other marketing piece that spreads just like an actual virus, you’ll know you’ve hit the big time. Creating a viral marketing campaign is much easier said than done. However, you can stack your deck and put the odds in your favor by keeping these viral marketing tips in mind.
You probably heard about my contest where I’m giving away an Apple iPad. Well… the contest ends in 2 days! Now’s your last chance to get some bonus points into the contest (or to join the contest before it’s over).
To make it worth your while… I’m DOUBLING all contest points for the last 2 days of the contest!
So go right now to promote your word of mouth contest links on Twitter, Facebook & Google Buzz for double points. Just for hitting the “like” button on Facebook & using our FaceBook App you’ll also get double points!
Have you seen the new Apple iPad yet? Have you gotten one? What do you think of Apple’s new gadget?
You might have heard that I relaunched one of my sites and have a contest where I’m giving away an iPad to celebrate. I’d love to announce you as the winner and ship you the iPad. Would you like that?
You’ll really want to pay attention because today’s the final day to win ContestBurner prize entries!
Today at 3PM Pacific / 6PM Eastern (and various other times around the world) I’ll be doing my first annual reverse birthday LIVE show where I give you all the presents. Since I’m now turning 21 years old (What’s the matter? Don’t believe that?) I decided what better day to end the contest and hand out the prizes!
It’s almost time for my birthday. Except I’m giving you all the presents! You definitely want to tune in tonight LIVE to discover what the big ending for Contest Burner’s $10,000 contest will be. You’ve only got 1 day left to win entries into the contest! Tune in live tonight & get all the details…
Tonight’s live show starts at 6:30 PM Pacific Standard Time / 9:30 Eastern. Stop by early and socialize. Tune in & say hi: