What is Direct Marketing ?
<ul class="dictionary entry_type_list"> <li><a href="https://www.billmcintosh.com/types/noun/" rel="tag">Noun</a></li> </ul> <div class="dictionary entry_content"> <p>A form of advertising that involves selling goods and services directly to consumers rather than through retail stores, usually via direct mail, telephone selling and door to door selling. One of the main differences between direct marketing and standard marketing practices is that when it comes to the former, the result of a promotion can be easily measured in terms of response rates. Moreover, direct marketing is mostly dependent upon the use of categorized and highly targeted customer mailing lists and databases. <span class="post-teaser-more"> <span class="post-teaser-more"><p>This is a preview of <q>What is Direct Marketing ?</q>. <a href="https://www.billmcintosh.com/dictionary/what-is-direct-marketing/" title="Permanent Link: What is Direct Marketing ?" rel="bookmark">Click here to read What is Direct Marketing ? in full</a> <i>(106 words, estimated 25 secs reading time)</i></p></span></p></span></div>