Your cost-per-action campaigns need a makeover if they’re going to hold up in 2013. Today’s online user is far more savvy and spam-averse than ever before. To be successful, you need to go through and update your cost per action campaigns for 2013. You may find that a small tweak is all you need or you may need to scrap everything and start from the get-go. Regardless of which road you take, the following tips will help you update your CPA campaigns for 2013.