If you haven’t heard of Pinterest, the latest social network to take the world by storm, I hope you enjoyed your trip underneath that rock for the past few years. Pinterest is a user-friendly platform that provides you with virtual pin-up board to which you can ‘pin’ photos and videos that happen to interest you. So, essentially, you are ‘Pinning’ your interests, hence the name. While Pinterest may sound cute and fun, it is much more than that, particularly for online marketers.
With Pinterest, if you know what you’re doing, you can drive tons of traffic to any site, blog or landing page, engage with readers much more effectively and you can build a visual representation of your business that your audience truly responds to.