Internet marketing can be incredibly effective at expanding your brand message and attracting new leads to your business, but you must not take your online marketing efforts lightly. For you to be successful, you must plan for the long-haul. You should never expect quick results, no matter what online tricks you’re using or no matter what type of expertise you claim to have. While immediate results are possible with online marketing, and they’re quite common as a matter of fact, the true results, the one you’re banking on require a long time to develop. This is why you must plan for consistent effort if you hope to get anywhere with your Internet marketing campaigns. The following will help you break your efforts into more manageable chucks so that you can properly schedule your Internet marketing efforts.