One of the most important elements of marketing is your mailing list. In fact, it’s probably your single, most valuable asset.
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What you do with your lists, how you communicate to your public, what you say, what you promote, what words you use in your emails to your customers, all these things make a huge difference in the success of your online business. So how to do you figure out what to say in your emails, what’s effective and what isn’t? TESTING, that’s how.
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So in this week’s live show I decided to give a live demonstration of how Aweber works as a split-testing tool. For those who don’t know, Aweber is an email/autoresponder service. One of the great features of Aweber is a testing tool, where you can test variations of an email and determine which communicates best to your own public.
Want to see how it works? Watch the vid!
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